Avoiding the Post-Course Correction

As early as 1961, Soviet and American space scientists planned for mid-course corrections: those tiny bursts of rocket power designed to keep spacecraft on their trajectories to the Moon, Mars and beyond.  With such long voyages, mid-course corrections are crucial to keeping space flights on track with the minimum of effort – and reserving fuel for later adjustments. The high-tech opposite of this is something I’ve come to think of as the “post-course correction.”  This is the panicky “oops” moment when your startup realizes – much too late – that its core strategy and assumptions are flawed.  In space terms, you’ve missed the moon and don’t have enough resources left for dramatic course changes.  There’s still air in the cabin…

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The Roadmap Less Traveled

Every tech start-up struggles to create a roadmap: that short set of PowerPoint slides which defines the next six quarters of updates, minor releases and important advances.  Since product managers strive for clarity, having a product roadmap is a critical communications tool.  However…

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