Skills You Need to Succeed as a PM (SVPMA Panel)

SVPMA marked its 10-year anniversary with a panel discussion on the key role that product managers play in today’s organizations and the skills PMs need to succeed in the next decade.  120+ attended. What: “Skills You Need to Succeed as a Product Manager in the Next Decade” Panel: Rich Mironov (moderator), Tom Grant, Greg Cohen, Christina Noren, Ivan Chalif When: Wednesday, December 1st, 6:30pm – 9pm Where: TechMart, Santa Clara This turned into a spirited discussion among the panelists and assembled PMs/PMMs with questions on their minds.  One interesting thread was about “the right questions to ask” and the “right tools to use” to arrive at the best possible requirements.  (See Saeed Khan’s thoughtful post.) And some pull-the-pin questions from…

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How Agile Changes (and Doesn’t Change) What Product Managers Do

Rich Mironov led a November 18th session on agile product management for the Norcal BMA. What: “How Agile Changes (and Doesn’t Change) What Product Managers Do” Who: Norcal BMA (Northern California Business Marketing Association) When: Nov 18th, 830AM – 10AM Where: Scott’s Seafood, Palo Alto CA

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Santa Clara MBA Lecture on PM and NPD

Prof. Kumar Sarangee of Santa Clara’s Leavey School of Business invited Rich Mironov to be a guest lecturer for his Product Market Planning and Strategy class.  SCU’s Evening MBA program attracts some of the brightest students from the Valley, with a tradition of providing leadership back to technology companies.

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Three Product Challenges for Early-Stage Entrepreneurs

Rich Mironov led a clinic on product management concepts for very early-stage start-ups (1 to 3 employees), hosted by Agile Entrepreneurs. Three Product Challenges for Early-Stage Entrepreneurs Three Product Challenges for Early-Stage Entrepreneurs from Rich Mironov When: Thursday July 15, 2010 Where: Fenwick & West, 801 California St, Mountain View CA Who: Hosted/presented by Agile Entrepreneurs Rich talked about what product management is, who does it at start-ups, and three things that every founder must do (or get help doing) even though there’s no product manager on board yet: Seriously listen to their market/prospects Build a thumbnail customer-side ROI Take time for whole-product thinking

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Reducing Risk Through Agile Product Planning (webinar)

What: “Reducing Risk through Agile Product Planning” webinar When:  June 2nd, 2010 Speaker: Rich Mironov, Principal, Mironov Consulting Replay the webinar here This webinar was part of Accept’s Agile Management Series, which also included speakers from Forrester and PRTM. Agile development teams focus on delivering products faster and with higher quality, reducing the risk of being “late to market.”  But product managers also worry about business risks including: building the wrong product, missing profitable segments, and constant roadmap changes.  How can we apply agile product planning to reduce our overall business risk? Reducing Risk through Agile Product Planning from Rich Mironov

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Where Does (Should) Strategy Live in Your Company?

Rich Mironov gave a talk at SDForum’s Marketing SIG on where/how to build strategy in (young) tech companies. What:  Where Does (Should) Strategy Live in Your Company? Where: Marketing SIG @ DLA Piper,  2000 University Ave, Palo Alto When: April 12, 6:30pm – 9:00pm PDF of the slides Where does/should strategy live in your company? Technology companies tend to break strategy into functional pieces: the CTO is responsible for a technology strategy, Marketing has a lead generation strategy and a customer/segmentation strategy, product managers each have a product strategy, Sales drives a channel/partner strategy.  Often there’s a disconnect between these groups and their various strategies.  This is even more frequent among software companies deploying agile development practices, since Engineering often…

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Keynotes: Agile Comes to…

During 2008-2010, Rich Mironov keynoted a series of one-day seminars in Bellevue and Seattle WA, Fairfax VA, Santa Clara and Burlingame CA on Agile adoption presented by leading Agile solution providers.  The two most popular talks were “Agile Fundamentals, ROI and Engineering BestPractices” and “Mitigating Risk with Agile Development.”  Both include a quick review of agile, how executives think about agile (and software development in general), plus thoughts on organizational challenges in roll out agile. These events had lively discussions and disagreements about applying agile in various settings, and how to keep organizational or business needs aligned with development priorities.  All attendees received a copy of Rich’s book “The Art of Product Management”. Agile Fundamentals, ROI and Engineering Best Practices…

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P-Camp ‘10: Thinking Like an Agile Product Manager

At Silicon Valley P-Camp ‘10 (March 13th), Rich Mironov led a session on “How Agile Changes Waterfall PM Processes and Thinking.”  This was a tall order for a 45-minute colllaborative session with 120+ attendees, so we ran a real-time exercise in creating, prioritizing and attacking a backlog of agile PM issues.  The room was full of enthusiastic attendees, both agile veterans and newbies, with good insights/advice from the crowd. Agenda: Handful of level-setting slides (< 15 minutes) – see the slides Prioritize and time-box questions / issues raised by the group, i.e. build a backlog (< 10 minutes) Tackle issues based on priority (20 minutes, allocated 5 minutes each for top 4 issues) Thumbnail retrospective (3 minutes) Rather than just…

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Third Annual Silicon Valley P-Camp

The third annual Silicon Valley P-Camp was the largest gathering of product managers ever!  550 product managers got together for a Saturday of discussions, talks, panels, networking, fun, food, t-shirts and surprises.  Under the leadership of SVPMA and with Yahoo! generosity.  34 sessions, talks and panels were chosen from 70 proposals, for a long day of collaboration and participation.

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Santa Clara MBA Lecture on PM, Pricing and Roadmaps

Prof. Kumar Sarangee of Santa Clara’s Leavey School of Business invited Rich Mironov to be a guest lecturer for his Product Market Planning and Strategy class.  SCU’s Evening MBA program attracts some of the brightest students from the Valley, with a tradition of providing leadership back to technology companies. What: Lecture and discussion of technology product management, software pricing, and product roadmaps. Class: Product Market Planning and Strategy (MBA / MKTG 572). Where: Lucas Hall, Santa Clara University When:  Thursday, January 7 This talk included a quick overview of what product managers are (what they do), how to think about pricing for software and non-physical goods, and an introduction to roadmapping. PM Essentials: Roles, Pricing and Roadmaps View more presentations…

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