Customer Input and Planning Horizons (Haas Executive Education)

Rich Mironov returned to the Haas School’s Product Management Executive Education series, “Product Management: Translating Market Opportunities into Profitability,” for a lecture on product management titled “Customer Input Approaches and the Product Planning Horizon”.  This session included an in-person version of the Innovation Game “Buy A Feature.” In a program primarily taught by Haas’ distinguished faculty,  Rich was (at the time) the only product management practitioner on the program’s teaching staff. Where: Haas School of Business, University of California, Berkeley, CA When: Tuesday, November 4, 2008 (the full program runs Nov 3 through 7) The Berkeley Center for Executive Development draws on the rich resources, talent and perspectives of top-level business educators and researchers from UC Berkeley’s Haas School of…

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Managing Internet Products (Haas)

When: Oct 6th, 4PM (Monday) Where: Berkeley’s Haas School, Cheit C110 2200 Piedmont Ave, Berkeley CA As part of the ”Managing Internet/Digital Media Products” speaker series, Rich Mironov gave a talk about “Product Management: Agile vs. Waterfall” as well as the relationship between MBA-type product managers/marketers and engineering teams.  This series is a one-unit class sponsored by the Management of Technology Program and Haas’ Digital Media and Entertainment Club (DMEC).

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P-Camp, the first Agile Unconference for Product Managers

Led by Rich Mironov, Enthiosys was thrilled to sponsoring P-CAMP, the first Agile Unconference for Product Managers and other product champions. We had more than 170 people joining us for this free Saturday event, and an additional 120 who responded but were not able to join us live.  That’s larger than the first Agile Development Conference!  (We know, because Luke helped organize that shindig.)  Participants proposed their own topics, ran discussions and panels, and networked with peers. This was so much fun that we’re already thinking about how to size this up for 2009. There is a full page of session notes and presentations on the BarCamp wiki. Among the talks and panels: * Nancy Frishberg (MSB) showed us how…

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The Accidental Agilist

Over the last few months, we’ve repeatedly heard about product managers who come back from customer visits or vacations to discover that their engineering teams have “gone agile” without telling them. After which, the PMs scramble to figure out how their roles and deliverables are different under a new development model. They are either shut out of their organizations or abdicating a critical part of the product management mission. What we see at Enthiosys, nearly every day, is that Agile delivers more and better software; that product managers are an irreplaceable part of that improvement; and the PM function needs to be a champion of business improvements. All of which requires PMs to be intimately involved in the daily activities…

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A Planetary View of Agile Product Management

Product management is involved with most internal groups, but not equally and not all at the same time. PMs need to exert enough gravitational pull to keep each organization in its correct orbit, and still save some energy for customers. So let’s give our planetary analogy a spin. Starting with Engineering… In the traditional waterfall model, a typical project is scheduled for 9 months, but inevitably takes a year to complete. So we’ll assign classic software development groups to Earth in our product solar system, with a 365 day cycle.

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