I’ve been following Nandini Jammi’s truth-affirming work at Sleeping Giants for the last four years, which is suddenly now in the mainstream with support of like-minded social action organizations and a rebellion of Facebook advertisers. She and co-founder Claire Atkin have just launched a for-profit company called Check My Ads…
Sending an expensive B2B sales team out to discover what we should build isn’t a great strategy. We should do less expensive, unemotional, non-commissioned validation and learning before scaling up our selling effort.
Callaghan Innovation’s conference on “Scaling Your SaaS Business Faster” is for NZ business/technical leaders, especially software entrepreneurs. Rich Mironov’s keynote is on product/market fit and product management, followed by workshops on early validation techniques.
A podcast with SC Moatti, founder of Products That Count. We discussed technology product management roles, career ladders, the critical need for cross-functional communication, how incentives shape what our peers do, and when a startup hires its first full-time product manager.
Oct 23rd talk for “Products That Count”: Very early stage startups don’t have dedicated product managers / product owners. But once they get to 30 people or have a few big-revenue customers, lack of product management can be disastrous. We will talk about symptoms, what product managers/owners really do, and tips for scaling up.
Three perennial challenges for entrepreneurs and start-up founders are (1) seriously listening to their markets, (2) building customer-side savings/ROI logic, and (3) whole-product thinking. Tiny companies lack formal product managers, but need to apply some product management thinking to these fundamental product/market needs.
In this video Magnus Billgren (of Tolpagorni) and Rich Mironov talk about the very earliest-stage startups and their need for product management thinking — even if they are too small to have a dedicated person exclusively for this role. Conversation isabout founders with good product reflexes, lean startups, why there’s usually not a formal product manager among the founders, and when to add one full-time. (In my experience, it’s at twelve to twenty employees.) This is the third in a series, recorded in March 2012 at Stockholm Product Leadership Days.