Category: Strategy

Product Sprawl

There’s a pattern I see, especially at enterprise software companies, where the go-to-market materials present a glowing product picture – but underneath there’s a jumble of mismatched pieces, arcane product history, incomplete testing, and randomness.  I call it product sprawl. 

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champagne strategy

Podcast: “Champagne Strategy,” Innovation, and Product Growth

John James produces the “Champagne Strategy” podcast, which which deconstructs world-class business strategy with a focus on growth and tech.  We virtually shared a class of 19 Crimes Chardonnay during a rollicking chat about products, strategy, and tech history. We touched on: Elon Musk oversimplifying MBAs (Rich has one, but tries not to act like

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offshore oil rig

The Risks of Replatforming

Many companies have replatforming efforts underway.  This is an essential part of the software product business, but fraught with poor assumptions and lack of experience/understanding.  I’ve seen the majority of these replatforming and reimplementation efforts fail…

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heap logo

Podcast: Why Finding Insights is So Painful

Rachel Obstler, VP Product at Heap, invited me in for a two-part conversation on her Product Therapy podcast.  This is the first portion about why finding insights is so painful – and what you can do about it. We had a free-wheeling chat about common analytics pain points for product teams and how digital experience

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old assembly line

How Weak Analogies About Software Can Lead Us Astray

Company leaders who aren’t steeped in how software is designed and built can apply less-than-useful analogies for how software products are built. These analogies tend to highlight predictability, scheduling and cost management… but may not be that useful. This post unpacks a few of them.

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Prioritization Beyond Algorithms

Prioritization is an essential part of product management. We want it to be a mechanical process: pick a metric, estimate ROI for the entire backlog, then do whatever scores highest. But that very rarely works in practice.

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Software Economics and Slippery Slopes for Product Companies

ProductFocus’s Ian Lunn and I will talk through how software product companies make money, and how that’s in direct contrast with how software outsourcing and custom development companies make money.  Then we’ll apply that to B2B/enterprise software vendors who may have conflicting business models.

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Book Cover - The Art of Product Management
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