What: Software Product Summit/ISPMA Conference
Where: Hilton City Center, Frankfurt, DE
When: 17-18 April 2018

The Politics of Product Portfolios: Managing Stakeholders to Get the Right Things Done

Product managers spend tremendous energy/time in product planning: developing product strategies, ranking features, defining releases, and managing backlogs.  But our internal stakeholders rarely agree with each other – or with us – about priorities or trade-offs.  We often change our priorities to satisfy internal stakeholders rather than external customer markets.  How do we understand stakeholder behavior and get more of the right things into our releases?

Conference attendees will have the option of joining this session which will be a highly interactive workshop: talking through our strategies for aligning stakeholders and still getting the right products built.