Managing the Unmanageable

I’ve had the great pleasure of reading an early copy of “Managing the Unmanageable: Rules, Tools and Insights for Managing Software People and Teams.”  Co-author Ron Lichty is a veteran Silicon Valley VP of Engineering, having done important work at Apple, Berkeley Systems, Schwab and Razorfish. I know Ron from his SVForum leadership and his “VPE of Fix-It” consulting. The book starts with the sociology and psychology of programmers, and why they are fundamentally hard to manage. Rather than caricature, it sorts programmers along many dimensions (client/server/database/web; architects/systems programmers/app builders; cowboys/farmers/heroes/introverts/cynics/jerks) to uncover team dynamics and motivational principles. Ron (and co-author Mickey Mantle) go to some length to separate programming from more manageable engineering disciplines: Programming as a serious profession…

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