Video: Product Management and Startups

In this video Magnus Billgren (of Tolpagorni) and Rich Mironov talk about the very earliest-stage startups and their need for product management thinking — even if they are too small to have a dedicated person exclusively for this role.  Conversation isabout founders with good product reflexes, lean startups, why there’s usually not a formal product manager among the founders, and when to add one full-time.  (In my experience, it’s at twelve to twenty employees.)

This is the third in a series, recorded in March 2012 at Stockholm Product Leadership Days.