ProductTank Dublin, Four Laws of Software Economics

Product Tank Dublin hosted me for a talk on “Four Laws of Software Economics” that should drive executive-level decisions about business and software product strategies.

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Four Laws Of Software Economics (Part 3)

The software bits we release are not the whole product, but a part of the product. We need to make sure we ship a whole product, which includes a compelling story of interest to customers. Strategy, segmentation and customer joy matter.

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Four Laws Of Software Economics (Part 2)

If all of the profits are in the nth copy of software that we sell, we need to understand the Law of Build Once, Sell Many. Building for market segments is different (better) than custom development or professional services.

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Four Laws Of Software Economics (Part 1)

It’s a fact: your development team will never, ever, ever be big enough. As a software executive or product lead, how should knowing that change your actions or decisions?

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A Strategic Tool Chain

Scott Sehlhorst’s thoughtful diagram of strategic steps for successful products. This picture is certainly worth 1000 words.

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Your Next Developer Costs $1M/Year in Revenue

Before you ask for additional technical staff for your product, give a thought to the revenue implications. Eventually, your development team has to earn enough to pay for itself — and a lot of other people.

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Customer Value and What Things Are Worth

How do we understand value from the customer’s point of view, not just the vendor? How do we choose pricing units, what portion of value can we capture, and why do we have to do the math/thinking in advance for customers?

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5 Market-Facing Skills for (Some) Agile Product Owners

Value Exchange

Completing a three-post skills model for product owners, partly borrowed from product management… For some projects, product owners need market-facing skills as well as core agile practices (release/sprint planning, story writing, prioritization, backlog grooming). They *may* need to tell economic stories, segment users, design incentives and take a portfolio-level view.

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Dublin’s Software Pioneers

Rich Mironov guest-taught in Dublin, Ireland, as part of a Postgraduate Diploma in Product Management offered by Software Skillnet and the Dublin Institute of Technology (DIT). Also workshopped / lectured on agile and software product management for the Irish Software Association.

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“What If Dev Doesn’t Think Product Mgmt Represents Customers?”

Recently, I put up a small assessment tool for product management teams.  This tool is intended to generate discussion and highlight areas for team improvement.  Several PMs had follow-up comments and questions along the lines of “what should we do if we’re scored ourselves poorly on a specific item?” There are no generic prescriptions for improvement, especially in product management.  It’s worth drilling into an individual item or two, though, and imagining how we might analyze the situation and take corrective action. 

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