Seattle’s Product Management Community (PMC-Northwest) is sponsoring an afternoon to upgrade product skills at the Talaris Conference Center (Seattle) on Saturday, 4 August. Speakers include Rich Mironov and Suzanne Abates (Founder/100 PMs; CEO of The Development Factory). A great opportunity for networking, learning, and an afterparty.
How does enterprise product management differ from mass-market consumer product management? We’ll look at organizations, politics and experiments… and why “experiments” mean very different things in B2C and enterprise/B2B.
Rich Mironov keynoted the ISPMA’s Software Product Summit in Frankfurt, with a talk on “Product Leadership Success: Lessons from Silicon Valley.” Themes were the continuing dominance of software; critical need for product managers to do real market validation; and a focus on paying customers (rather than internal stakeholders).
Product managers need to talk — often — with actual end users and buyers. We need to listen, interview, understand and empathize with paying customers. Unmediated by marketing, sales or researchers. What organizational barriers block this essential work, and can we remove some of them?
This interactive workshop with Rich Mironov will help product managers improve their understanding and skills for working (upward) with their executives. We will frame the main challenges for company executives, then look at specific tools/techniques that product managers can use to drive decisions/strategies.
I joined Shane Hastie’s InfoQ podcast for a high-speed talk about building the right things; how engineering teams worldwide are similar; and the importance of bringing development teams into close contact with real customers.
Your different audiences have different (often opposing) goals and incentives, which means they probably want different product decisions and therefore different roadmaps. You need to understand and anticipate their agendas.
What are the questions that various groups really want to ask, and how does that shape our roadmap conversations?