Industrial hardware and enterprise software are both great business, but have very economics, scorekeeping, and development models. To run a strong software business, we may need to retool some operating processes as well as executive assumptions.
There are some fundamental laws of tech product economics (especially software) that should drive executive-level decisions about business and product strategies. It’s easy to forget them, or decide they don’t apply to our special situation. We’ll unpack a few while we share some war stories.
Product managers must be part of the (enterprise) selling process. But selling and learning are hard to do at the same time with the same customer. How do we create separate learning opportunities with a wide range of customers and prospects to deeply understanding markets, segments and fundamental needs?
For those who missed this year’s Agile Alliance conference in Atlanta (July 25-29), Rich gave talks on “Intro to Agile Product Innovation” and “Intro to Agile Product Management.” Both were for general agile audiences, geared to those working on (or coaching) agile development teams, and emphasizing the revenue-generating market side of the software business. LeanUX / Lean Startup practitioners will recognize many of the themes.
I visited Bangalore for a combination of workshops, public talks and client meetings hosted by Confianzys. The trip had a cooking theme: sharing Silicon Valley’s “secret sauce” for innovation and successful products.
Motivating our development teams may be as important for product managers as writing good requirements. A first step is understanding what matters to devs, such as knowing that real users run/appreciate our products.
What: “Reducing Risk through Agile Product Planning” webinar When: June 2nd, 2010 Speaker: Rich Mironov, Principal, Mironov Consulting Replay the webinar here This webinar was part of Accept’s Agile Management Series, which also included speakers from Forrester and PRTM. Agile development teams focus on delivering products faster and with higher quality, reducing the risk of being “late to market.” But product managers also worry about business risks including: building the wrong product, missing profitable segments, and constant roadmap changes. How can we apply agile product planning to reduce our overall business risk? Reducing Risk through Agile Product Planning from Rich Mironov
The Heretech is Tom Grant‘s blog for Forrester on technology product management. His August 18th podcast with Rich Mironov covered a range of topics including agile and PM; product innovation and B2B products worth loving; where to look internally for good PM candidate; parenting as metaphor for product management; and dinosaur extinction theories. Tom’s light touch and literary allusions (“Dinosaurs in the Hands of an Angry God”) always make for good listening. Hear this podcast