Agile Product Manager/Product Owner Dilemma

I’ve given variations on this talk for several years: this instance was for the Irish Software Association in January 2012.  (I’ve been privileged to teach in Dublin Institute of Technology’s certificate program in Software Product Management, which keeps me in good contact with Irish software entrepreneurs and organizations.)

This talk suggests differences between commercial software product management (agile or otherwise) and scrum product ownership; typical failure modes are noted.

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Book Cover - The Art of Product Management

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