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Mar 19, 2019
1 min read
Videocast: Transforming with Truly Effective Product Management
Blaine Mathieu, Vantiq‘s CMO, hosts a video interview series on digital transformation and the real-time enterprise. He invited me to join for an episode on how to “Transform with Truly Effective Product Management.”
We touched on a variety of topics, including:
- Digital transformation is very difficult, especially for manufacturers of physical goods
- That waterfall never worked even when we pretended it did, and agile isn’t new
- How product folks can earn the trust of CEOs and other executives
- Why early social gaming companies engineered away all of the fun by chasing a single revenue metric
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